Flam Raises $40 Million Series B Led by QED Investors to Build AI Interactive Content
AI interactive-content platform Flam has raised $40 million in a Series B led by QED Investors, with Shah Rukh Khan's family office, Claypond Capital and Datadog CEO Olivier Pomel participating.
Key Facts
| Detail | Value |
|---|---|
| Deal size | $40 M |
| Stage | Series B |
| Lead investor | QED Investors |
| Sector | Flam |
| Coverage | Startup Funding |
AI-powered interactive content platform Flam has raised $40 million (about ₹383 crore) in a Series B round led by QED Investors. The round was a mix of primary and secondary capital; co-founder Shourya Agarwal said a "small portion" was secondary.
Investors
What Flam Builds
Flam's AI infrastructure lets brands and creators generate interactive videos, real-time 3D experiences and visual agents. D2C and ecommerce companies use such AR and XR formats to showcase products.
Use of Funds
Research in AI models, expanding the product suite, and adding configurations of its interactive content format.
Questions Readers Ask
Who led Flam's Series B?
QED Investors.
How big was Flam's round?
$40 million, including a small secondary component.
Why It Matters
Flam's round was about two-thirds of all Indian startup funding in the week of September 14-19, according to Entrackr's totals.
Reported by Rohit Menon. Spotted an error in this story? Request a correction or email corrections@startupory.com. See our editorial policy.
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