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HealthFab Raises ₹20 Crore from Atomic Capital to Scale D2C Menstrual Hygiene

By , Funding & Deals Editor4 min read
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HealthFab raises 20 crore from Atomic Capital to scale D2C menstrual hygiene products

Bengaluru-based D2C menstrual hygiene startup HealthFab has raised ₹20 crore from Atomic Capital to expand its sustainable period-care product range and offline distribution.

Key Facts

Key facts: HealthFab Raises ₹20 Crore from Atomic Capital to Scale D2C Menstrual Hygiene
DetailValue
Deal size₹20
HeadquartersBengaluru, India
SectorHealthfab
CoverageStartup Funding

HealthFab, the Bengaluru-based D2C menstrual hygiene startup, has raised ₹20 crore from Atomic Capital to deepen its sustainable period care platform and expand into modern trade.


Round Snapshot


  • Round size: ₹20 crore
  • Lead investor: Atomic Capital
  • Use of funds: Product expansion, offline retail, brand marketing

  • What HealthFab Does


    HealthFab makes leak-proof period underwear, reusable pads and other sustainable menstrual hygiene products for Indian consumers.


  • Sold across 800+ pin codes
  • 60% repeat customer rate
  • 4.6-star average product rating

  • Strategic Roadmap


  • Modern trade — listings in pharmacy chains and supermarkets
  • New SKUs — teen line and post-partum range
  • Awareness programs — partnerships with schools and NGOs
  • Manufacturing — second facility for capacity scaling

  • Why It Matters


    India's femcare segment is finally seeing dedicated capital, with rising consumer demand for sustainable, science-led period products. HealthFab's round adds to a growing list of well-funded category-defining D2C brands tackling underserved consumer health categories.

    healthfabd2cfemcaremenstrual hygienefundingconsumer health

    Reported by Rohit Menon. Spotted an error in this story? Request a correction or email corrections@startupory.com. See our editorial policy.

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